News and news presenting has come a long way. Gone are the scripted times of news reading with news readers, appearing like they might fall asleep any moment, would drone on giving the highlights on the days events. The arrival of satellite and cable tv changed everything and made the business enterprise of news a major money crunching tool. With passing years, news started becoming much more category specific and thus gave rise to more channels that provided entertainment and information in their specific spheres. Sports, entertainment, current affairs, all began to be hosted at their own specific domains and catered to their selected audience.
Sports have always experienced a huge fan base and enthusiasts are invariably interested in sourcing more knowledge about their preferred sports. Several media giants went ahead into several alliances to gain greater coverage of sports events which were being kept in areas beyond their network and began broadcasting them on their networks.
This gave them an increased viewership that translated into higher revenues. Gradually from being broadcasters of live or recorded games, these sports channels developed programs that covered everything and anything that one required to know from the world of sports. Now sports channels have dedicated news channels that cover and bring for their viewers not only games but additionally sports reviews, statistical game analysis, player updates as well as their performance reviews too.
A large number of sports channels do compete against one another trying for greater viewerships and take major efforts for making this agenda a reality. With new interactive show formats, to more engaging, attractive and intelligent presenters to sometimes giving complete makeovers to the channel, they actually do everything to stay at the top.
One particular news provider that created a huge influence on news viewing was in the year 2000 when Naked News was launched. The program was launched as a internet based news service that featured an entire television newscast and ran 25 minute daily shows from Toronto. The highlight of this program was that the presenters stripped while they read the news and presented their segments.
Naked News began with only one anchor, Victoria Sinclair, who presented all of the sections of the program. She remains a part of Naked News. Most of its initial success can be credited towards the free viewership of the channel, which did become immensely popular even in the lack of a marketing and advertising strategy.
These folks were popularized by the word-of mouth medium and increased in numbers from one to eight female anchors. The show also brought in several guest anchors to help keep the format interesting. Following the crash in the internet boom, only one segment on the program could be viewed free of charge and ultimately by 2004 the complete program was changed into a members only one with no segments accessible for free access.
The naked sports news presenters have also been extremely popular and have been featured in a number of tv programs and have also been featured in many newspapers and magazines.